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OKX and Manchester City players launch ‘OKX Collective,’ an immersive metaverse fan experience

Exclusive content provided from Alex Greenwood, Ilkay Gündoğan, Jack Grealish and Rúben Dias

MANCHESTER, UK, FEBRUARY 2, 2023 – OKX, one of the world’s leading technology and Web3 companies and home to the world’s second largest cryptocurrency exchange by trading volume, today announced it has partnered with Manchester City Football Club stars Jack Grealish, Rúben Dias, Ilkay Gündoğan and Alex Greenwood to launch the OKX Collective, an immersive metaverse experience designed specifically for fans.

The OKX Collective is a unique virtual metaverse environment that allows fans to experience Web3 first-hand and gain access to special content, experiences and rewards from some of their favourite Manchester City players.

Fans who visit the OKX Collective will be treated to special experiences designed around each player’s playing style and personal interests. These will include exclusive training content and music and NFT-based digital experiences.

Haider Rafique, Chief Marketing Officer at OKX, said: “Introducing elite footballers to our newly established metaverse is about sharing the boundless possibilities of Web3 and inviting fans to experience it first-hand. Web3 has the potential to be bigger than everything that came before it, and this is just a taste of the incredible experiences it stands to enable. Let me take this opportunity to welcome Jack, Ruben, Ilkay and Alex to both the OKX family and the incredible world of Web3!”

Jack Grealish said: “Manchester City and OKX are both winners. Combining football and the metaverse brings fans closer to the action! I’ve had a lot of fun bringing my digital profile to life with the support of the Club and OKX.”

Alex Greenwood said: “I’m excited to be teaming up with OKX and heading into the metaverse for the first time. We talk a lot about the evolution of football, and it feels as though exploring this space is the next step. There’s some exciting things to come with this partnership… especially if you like your trainers and digital collectibles!”

Ilkay Gündoğan said: “Football is all about community, and City fans are the best in the world, so we know the OKX Collective will be an incredible place. I’ve been following developments in Web3 for some time. I can’t wait to learn even more with OKX and bring fans closer to the action."

Rúben Dias said: “I am delighted to team up with OKX. By giving my fans a glimpse into how I prepare for matchday I hope to showcase the power of the metaverse and continue learning in this fast-moving space. Can’t wait to see what’s next!”

OKX is also the official training kit partner for MCFC for the 2022/23 season.

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本文章可能包含不适用于您所在地区的产品相关内容。本文仅致力于提供一般性信息,不对其中的任何事实错误或遗漏负责任。本文仅代表作者个人观点,不代表欧易的观点。 本文无意提供以下任何建议,包括但不限于:(i) 投资建议或投资推荐;(ii) 购买、出售或持有数字资产的要约或招揽;或 (iii) 财务、会计、法律或税务建议。 持有的数字资产 (包括稳定币) 涉及高风险,可能会大幅波动,甚至变得毫无价值。您应根据自己的财务状况仔细考虑交易或持有数字资产是否适合您。有关您具体情况的问题,请咨询您的法律/税务/投资专业人士。本文中出现的信息 (包括市场数据和统计信息,如果有) 仅供一般参考之用。尽管我们在准备这些数据和图表时已采取了所有合理的谨慎措施,但对于此处表达的任何事实错误或遗漏,我们不承担任何责任。 © 2025 OKX。本文可以全文复制或分发,也可以使用本文 100 字或更少的摘录,前提是此类使用是非商业性的。整篇文章的任何复制或分发亦必须突出说明:“本文版权所有 © 2025 OKX,经许可使用。”允许的摘录必须引用文章名称并包含出处,例如“文章名称,[作者姓名 (如适用)],© 2025 OKX”。部分内容可能由人工智能(AI)工具生成或辅助生成。不允许对本文进行衍生作品或其他用途。

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